Consumers expect more transparency on brands’ sourcing practices, says UEBT
UEBT in the press @ Premium Beauty News
Results of the latest Biodiversity Barometer, which were recently disclosed in Paris by the Union for Ethical BioTrade (UEBT), show that awareness on this issue is generally high around the world. Indeed, the 2012 edition of the barometer finds that 76% of all respondents from around the globe were aware of sustainable development and 64% of biodiversity. Awareness rates are particularly high in countries like Brazil (97%), France (96%), Switzerland (83%) and South Korea (73%). Significant differences of awareness exist between countries, even within the same region.
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