The Union for Ethical BioTrade Biodiversity Barometer is the indicator for Aichi Biodiversity Target 1 (“By 2020, at the latest, people are aware of the values of biodiversity and the steps they can take to conserve and use it sustainably.”) in the Aichi Passport published by the Biodiversity Indicators Partnership (BIP).
The Biodiversity Barometer indicator is a measure of the level of public awareness of biodiversity. Such information also helps to identify gaps and groups which are most in need of awareness raising.
The BIP Aichi Passport is available as App for smartphones and as PDF. Find more info and the download links here: